It is estimated that every year globally consumed over 80 billion pieces of clothing. Consumption is also less than with a growing middle class, as well as a growing population in Asian and Africa. With a still greater consumption of clothing, it becomes prospectively more important, to use sustainable resources and textiles. In the future we as a consumer think over, where and how our products are produced.

We will in this blog give you an overview of how the most common textiles is ranked in relation to sustainability:

At G&M we have, as goal, to become Denmark's greenest retailer of fabric and textile. Our goal is to take the lead and set the agenda for a new and greener way, to use the fabrics on. Some of the following fabrics are not to be found on our webshop yet, but we endeavour to expand our product range, so the range of the green fabrics will be greater.



IN the category of the most sustainable fabrics you will find at the top of the hemp. Hemp is the most versatile plant that is both clothes you, feeds you, creates a home for you and can also be used in beauty products.

Hemp is breathable, warm, moisturizing and can be mixed. Hemp is also a highly durable material that gets softer after each wash and after wear. In addition, the fabric is 100% biodegradable. Hemp requires not so much water, and it can produce two to three times as many fibers per. 4,000 m2 compared to cotton. Hemp also has the property that it gives the earth sustenance instead of sucking it. All these characteristics make that the hemp is the most versatile and most sustainable textile. A substance that provides both comfort, if you use it in clothing production and so it is at the same time sustainable.

At G&M we are in conversation with some different suppliers in Europe who can deliver the hemp. There will still be a while before we have the fabric in stock, as it is important for us that we get downloaded the right home, that we can stand within. We can therefore soon offer our customers the ordering of hemp.



For hemp is linen has become one of the big favorites within sustainable textiles. Linen is made of flax, and has in several thousand years has been used in everything from clothing to decoration the pga. its durability.

Linen isbreathable, durable, lightweight, absorbent, antimicrobial, resilient, and cool. Namely, it can reduce your body temperature in summer, in contrast to cotton. Linen uses less water than cotton and requires no chemical means or pestecider. Linen has the same property as hemp, that it is 100% biodegradable.

You can at our web store find a wide selection of linen/flax in many different colors. You will find the large selection right here.



Cotton, like linen and hemp are 100% biodegradable at the end of its life. However, cotton, as opposed to the two above-mentioned fabrics, one of the most environmental-demanding crops there are. The cotton industry uses more the 25% of the world's insecticides and 10% of the world's pesticides. According to the world health Organization, die ca. 20,000 people in u-countries, as follows of cancer, miscarriages pga. chemicals that are sprayed on conventional cotton. The production of cotton requires nearly 2,500 liters of water for the production of a single T-shirt, which again puts great strain on the environment. In the future we see hopefully a tax on cotton in the areas where there are shortages such as south Africa and California.

There is a growing market for organic cotton which will mean 0% insecticides, pesticides and other chemicals that will address the high mortality developing countries.

At G&M we have a large selection of cotton and jersey, which are supplied by suppliers from Berlin and Paris. We feel a great responsibility within this area, therefore, our collaboration emerged, with care around the work with to produce cotton.

See the range of our jersey and bomuldstof.


Bamboo fibre is made from the bamboo plant. Bamboo as a fabric feels silky, it is incredibly strong and has moisturizing properties. Bamboo need in comparison with cotton, not very much water, no fertilizer orpesticides and it is 100% biodegradable.

Very good one can say about bamboo, but the substance also has its dark sides. The transformation from the plant to textile requires intense use of chemicals and it creates much waste. The process from plant to textile making, that the bamboo is not as sustainable as people go around and think.



Polyester is a cheap andwidely used synthetic fibermade of paraffin - the same material that produces plastic bottles of. Polyester as a fabric is very durable, it dries quickly and is recyclable. It takes a dog approx. 200 years before the polyester can be degraded and it requires a long chemical process to break down.

In 2050, there could be more plastic in the oceans than there is life in the sea. It is important, therefore, that we will be better to recycle the plastic. Used today,recycled polyester, or rPET (recycled polyester) in mostly sportswear, swimwear and outerwear. rPET is a brand of products that are made of recyclable plastic bottles, plastic and other recyclable polyesterbeklædningsgenstande. rPET has the advantage that it reduces the use of oil, recycles waste and reduces the need for virgin polyesterindustrien.

All of our polyester fabrics are recyclable, thus you can with peace of mind buy our polyester and be sure that it can be reused for future purposes such as clothing.

See the range of recyclable polyester.


Acrylic is a man-made alternative to wool. Acrylic is soft, cheap, easy and fnuller easily and are not very breathable. Since acrylic is synthetic it can therefore not be broken down. It also can not be reused and require many chemicals and much energy to produce.


As a conclusion we will add, to fashion and consumption always stuck together. Even if you choose to use better fabrics and materials that are more sustainable and better for the environment, so it is also important to purchase materials that last for longer time. In this way the consumer less, which also helps to benefit the environment.